Honda GEAR Concept
“Subcompact cars are usually either utilitarian, but uninspiring or they’re fun, zippy cars that are impractical and too expensive for the Gen-Y buyer,” said Dave Marek, Design Director at Honda R&D Americas, Inc. “GEAR Concept tears down those walls – it’s practical but fun, customizable, connected and affordable. Everything that young, discerning urban buyers would want in a car.”
